These days, Airbnb is doing a lot of business. People have realized that they can generate passive income by renting out their spare room or their vacation home. This is especially true in light of the fact that an increasing number of individuals are selecting to have a staycation rather than going on a traditional vacation and instead opting to book accommodations through Airbnb.
But how can you make sure that your listing stands out when you are competing against 650,000 hosts located all over the world and more than seven million listings? How can you ensure that guests choose your establishment over all others, hence increasing your chances of making a good profit?
A significant portion of it is related to the listing, namely making sure that it presents your home in the most favorable light possible. In this section, we are going to discuss a few of the things that you can do to make your Airbnb listing better.
Concoct the ideal title for it.
You only have fifty characters to leave a lasting impression, so choose each one carefully. It is recommended that you use the maximum amount available because it appears that the Airbnb algorithm gives preference to longer titles over shorter ones. Pay special attention to the first three or four words, as this will be the first thing that visitors notice while they are swiftly scrolling through listings or looking through them in a catalog format. Bring attention to the most attractive characteristic or facility that your rental offers.
Additionally, think about switching up the title on a regular basis. Along the same lines as Google, Airbnb favors when things are regularly updated and altered, and this will help to promote it higher up the listings.
Maintain a competitive price.
When you first make your listing on Airbnb, the platform will recommend a pricing range for you to choose from depending on the particular accommodations, amenities, and general location of your space.
It is not enough to give your listing an acceptable value in order to compete with or outdo other listings in your region that are similar to it; you also need to maintain your competitive edge. Airbnb “vets” should try to stay relevant and remain on par with competition while beginners are encouraged to start below competing rates until their reviews build up and their responsiveness reflects on their profiles. However, beginners are encouraged to start below competing rates until their reviews build up and their responsiveness reflects on their profiles. It is not as simple as it sounds to scrape this data, thus it might be more efficient for you to make use of Airbnb’s built-in smart pricing tools.
Pay attention to the photographs.
It is critical to have photographs of high-enough quality to do justice to your property. Make sure that they highlight the key elements and the decor, and that the house is clean, tidy, and decluttered when the images are taken of it. You should relocate whatever personal objects you have, such as family photographs. Your guests want you to remove any traces of personalization.
Make sure that you include text beside your photographs as well. If you have shared an image that shows the view outside, describe what they will see when they look out the window. Describe how strong the water pressure is in the shower or how comfortable the beds are. Bring to their notice the minor nuances that might significantly determine the success or failure of a stay.
Explain to them the preventative measures you have taken to ensure their safety.
When they are on your property, your guests expect to feel safe and secure, both physically and in terms of the safety of their belongings. Inform them as to whether or not you have alarms and whether or not you have CCTV that covers their vehicles. They are more inclined to make a reservation if they have the impression that they are safe and secure.
Attend to the criticisms.
It demonstrates that you are a dedicated host if you respond to any evaluations that have been submitted by visitors. To respond to any bad reviews with grace and show that you have taken their feedback into consideration and made any necessary modifications and improvements, highlight the positive aspects of any reviews that have been given. For example, look into hotspot rentals if this is an issue that is regularly flagged up. You are not required to react to each and every review, but you should make an effort to do so for at least two-thirds of them.